![A headshot of Noa Ferber.](https://assets.recruitment.com/images/?url=https://storage.googleapis.com/developersforhire-staging/hc-prod/Noa-Ferber-Headshot.jpeg&width=3840)
Author
Noa FerberRecruiting Expert
Noa Ferber is the Global Talent Attraction Manager at PayPal and holds a master’s degree in occupational psychology from the University of Haifa. She has more than 20 years of recruiting experience across diverse industries from tech to healthcare, with expertise in strategic sourcing, employer branding, and recruitment marketing.
![Three recruiters assemble a recruitment marketing strategy, represented by a computer screen.](https://assets.recruitment.com/images/?url=https://storage.googleapis.com/developersforhire-staging/hc-prod/Hero-PayPal-Recruitment-Marketing-Strategy.png&width=3840)
Mar 2024 - Recruitment Strategy
Building a High-impact Recruitment Marketing Strategy: 5 Lessons for Success![A headshot of Noa Ferber.](https://assets.recruitment.com/images/?url=https://storage.googleapis.com/developersforhire-staging/hc-prod/Noa-Ferber-Headshot.jpeg&width=96)
By Noa Ferber
Recruiting Expert